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Marketing to Game Minorities
Experts from non-traditional gaming sectors talk tacticsRead more : 24.04.2007 22:12:00
Nintendo's Winning Ways
The company's riding high on the Wii, but the picture hasn't always been rosy. How does it bounce back? For one thing, when faced with decline, it takes a riskRead more : 27.06.2007 15:09:00
In Conversation: Takashi Tezuka
Chatting with the Nintendo designer who started out on Super Mario Bros and has worked on every Mario and Zelda game since thenRead more : 30.06.2007 00:08:00
PlayGen's NanoMission
A London video game maker is making nanotechnology child's play and developing tomorrow's scientists in the processRead more : 12.07.2007 03:00:00
Nintendo's Game Plan
The company's marketing director, George Harrison, talks plansRead more : 13.07.2007 14:16:00
Gamers Feel the Burn
At the E3 trade show, Nintendo introduces a new exercise platform while Harmonix counters by bringing in the bandRead more : 16.07.2007 16:15:00
Microsoft Loses Peter Moore
The software giant's top gaming exec is joining EA, but it's unclear whether Moore's departure is related to the recent Xbox repairs fiascoRead more : 18.07.2007 04:01:00
Driving Video Game Ad Revenues
Double Fusion CEO, Jonathan Epstein outlines opportunities in game marketingRead more : 18.07.2007 16:21:00
Doing Disney
A conversation with game design legend Warren Spector, who just sold his Junction Point Studios to DisneyRead more : 23.07.2007 15:44:00
Courting Controversy -- and Then Managing It
Games like Grand Theft Auto revel in causing a stir. But necessary measures should be employed to control the falloutRead more : 25.07.2007 15:27:00
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