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Bader Jumps to BrandinHand
Eric Bader, who had until recently served as senior vp, director of digital connections at MediaVest, has been named president and managing director at BrandinHand, a mobile media consulting firm.Read more : 15.01.2008 00:00:00
MGM to Launch Classic 'Gladiators' on Web
Just as a new generation of fans discovers the glory of events such as Joust and Powerball, Metro-Goldwyn-Mayer Studios is bringing classic episodes of American Gladiators to the Web.Read more : 15.01.2008 00:00:00
Microsoft Inks Pact With Edgar Online
Microsoft has forged a new distribution and advertising sales partnership with financial information provider Edgar Online.Read more : 16.01.2008 00:00:00
Velocity Buys Into 'Broadband'
Online video ad network Broadband Enterprises has received a $10 million minority investment from Velocity Interactive Group, the media investment firm formed last month by former AOL CEO Jonathan Miller and former Fox Interactive Media president Ross Levinsohn.Read more : 17.01.2008 00:00:00
Quantcast Vying for Spot in Web Metrics Pool
Web analytics startup Quantcast appears poised to make a serious run at challenging the Internet's top two third party audience measurement firms Nielsen Online and comScore Media Metrix based on a series of recent moves.Read more : 22.01.2008 00:00:00
NBCU Taps YuMe for 'Direct' Ads
NBC Universal has tapped upstart broadband video ad network YuMe to handle all the technical ad delivery aspects of its new NBC Direct service, which promises to provide Web users with the ability to subscribe to their favorite prime-time series and have full length episodes delivered straight to their desktops.Read more : 22.01.2008 00:00:00
OMD Digital's Finnegan Exits for Vibrant
Omnicom has lost its top digital executive, as Sean Finnegan, Omnicom Media Group CEO, has left the agency to become chief media officer at Vibrant Media, the company best know for displaying text ads when users mouse over individual words on Web sites.Read more : 22.01.2008 00:00:00
USAT, CSTV Ink GameTracker Deal
USA Today and CSTV have entered a content distribution arrangement that will see CSTV.com's GameTracker product--which enable sports fans to track college sporting events with real-time statistics--become available on USAToday.com.Read more : 23.01.2008 00:00:00
Major Layoffs Expected at Yahoo
Yahoo is widely expected to undertake significant layoffs this week and dump several underperforming businesses as the struggling portal continues to reorganize its business operations.Read more : 23.01.2008 00:00:00
USAT Acquires Banquet
USA Today has acquired Banquet, a network of action sports-related Web sites and blogs, including BNQT.com, which features a mix of news and video clips from the worlds of surfing, skateboarding and BMX biking.Read more : 24.01.2008 00:00:00
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